Snow Valley case study | Testimonials

"We were really pleased with the results - we covered a lot of ground that we couldn't have covered without The Telemarketing Company..." Marketing Manager at Snow Valley

The Client

Founded in 1995 and based in Central London, Snow Valley is the UK's leading provider of e-commerce consultancy and technology services.

Snow Valley work with retailers and brands to help them build and grow world-class e-commerce operations as part of their multi-channel businesses. With an impressive client list including MFI, Clarks Shoes, Levi's Europe, LK Bennett, Majestic Wine, Ordnance Survey, TM Lewin and Lakeland, Snow Valley offer extensive e-commerce expertise in all of the areas that are of crucial importance to retailers.

Snow Valley has been delivering e-commerce solutions for over 10 years and in that time has built more than 100 online stores.

The Challenge

The key objective for Snow Valley was to gather valuable sales information from their targeted database and establish what these contacts' plans were for their e-commerce operations within the coming 12 months.

"It was our first ever outsourced telemarketing campaign - we were very, very worried about it and needed them to inspire confidence. The Telemarketing Company really seemed to know what they were doing and put our minds at rest." The Marketing Manager at Snow Valley

The Results

By concentrating on a few questions, which were designed to be concise but comprehensive in scope, The Telemarketing Company were able to work with Snow Valley to achieve the information they needed to develop their sales pipeline over the next 12 - 18 months. Their Marketing Manager explains:

"If anything The Telemarketing Company provided more reporting than we wanted, so we were happy. We were really pleased with the results - we covered a lot of ground that we couldn't have covered without The Telemarketing Company and as the campaign progressed we saw a big improvement in the quality of the conversations that the agents were having. We identified some immediate leads and were able to chart what would come up for tender in the next 12 - 18 months. This was exactly what we set out to do. Yes, if we had a similar campaign I would use The Telemarketing Company again."

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