Davidson Richards case study | Testimonials

"The information gathered from the calls and fed back was comprehensive for lead qualification coupled with regular feedback on lead and campaign status..." Marketing Manager at Davidson Richards

The Client

Davidson Richards and SysRepublic are both Microsoft Partners. Whilst Davidson Richards is the UK’s leading partner for the Microsoft Dynamics Retail Management System, delivering integrated EPoS systems, SysRepublic deliver leading integration and data exploitation solutions to major retailers and hospitality companies worldwide delivering real-time information. Davidson Richards and SysRepublic have worked collaboratively to deploy successful, efficient and best practice technology solutions to retail.

The Project

Davidson Richards and SysRepublic partnered with the ISV Telesales Service to promote their joint EPOS solution. The program ran over 8 weeks initially and generated 24 leads most of which stated requirements of around 6-12 months. This is the first ISV/SI partnership program that the Telesales Service has run and everyone was pleased with the initial results.

The Results

The Marketing Manager at Davidson Richards says about the service:

“The Telemarketing Company has been great to work with through the project. From the onset and co-ordinating the project with ourselves and Microsoft, through to the calling data, briefing the team and the calling, they have been extremely professional throughout and a pleasure to deal with.

Spending time with the telemarketing team at the start of the project also proved extremely worthwhile for us all to ensure the messaging for our proposition and USP was clearly understood by the team calling. The account management and co-ordination was great ensuring the project progressed as expected.

The information gathered from the calls and fed back was comprehensive for lead qualification coupled with regular feedback on lead and campaign status”.

HEADLINES