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"We were particularly impressed with the experience of the Account Management and the maturity and intelligence of the telemarketing team..."Business Development Manager at Amethyst Group

The Client

Amethyst Group is a supply chain management company offering a range of client-focused solutions covering logistics, CRM and EMS. Telemarketing activity was seen as a crucial element in achieving the company’s sales targets and therefore selection of the agency to provide this service was vitally important.

The Results

From a list of five, The Telemarketing Company was chosen to conduct an appointment setting campaign covering all three market sectors. The Business Development Manager at Amethyst, says:

“Having looked at the shortlisted agencies, we felt that The Telemarketing Company could best provide both the quality and quantity of appointments we wanted. We were particularly impressed with the experience of the Account Management and the maturity and intelligence of the telemarketing team.

From the second week of the campaign, The Telemarketing Company were achieving the KPIs set by Amethyst at the outset and the number of telemarketing hours were more than doubled in the following few weeks to take advantage of The Telemarketing Company’s ability to set well-qualified appointments with the correct decision maker.

We set demanding targets which The Telemarketing Company have exceeded almost from day one. Our own business is all about understanding the need to exceed customer expectations and The Telemarketing Company have done just that!”

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