FirstCare case study | Testimonials

"FirstCare is delighted with the results which have generated several large contracts. The Telemarketing Company have not only met our expectations, but exceeded them." Commercial Manager at FirstCare

The Client

FirstCare is an Absence Management specialist. They have extensive experience in both the public and private sectors, helping customers reduce absence in their organisations. Established in 2004, FirstCare are a market leader in absence management in the UK, with clients including the NHS, Coca Cola, British Gas, Sitel, Travis Perkins and Homeserve.

FirstCare help companies to record, track and proactively manage staff absence, from the first day off, until their return to work. By providing a focused, flexible technology-led Absence Management service, FirstCare enable organisations to reduce the levels and cost of absence. As an example, in one NHS hospital, FirstCare cut absence by 20% in the first year.

The Project - FirstCare and The Telemarketing Company

FirstCare initially approached The Telemarketing Company with a wish to approach large organisations with many workers in relatively low paid, repetitive or stressful jobs. These organisations often suffer high rates of absenteeism.

As a high value consultative sell, it was necessary to approach various key decision makers within these larger organisations who would have differing remits, with regards to managing and reducing staff absence. The Commercial Manager at FirstCare comments:

"The Telemarketing Company's approach to Absence Management Telemarketing is continually evolving, ensuring they bring their innovation and flexible approach to our campaigns. We receive regular feedback, plus recommendations for improvements we can make to strengthen our proposition. The reporting is comprehensive, giving the sales people good insight into the opportunities that have been generated. Management reporting is clear and concise, giving an ongoing review plus a weekly snapshot of activity."

The Results

Since this pilot campaign The Telemarketing Company continue to maintain a close working relationship with FirstCare. This is now an ongoing partnership, with The Telemarketing Company using our proven methodology, for rapidly generating sales leads and appointments, to provide the FirstCare sales team with the high quality opportunities needed to drive additional value into their sales pipeline. Their Commercial Manager explains:

"The Telemarketing Company has benefited FirstCare by providing good quality opportunities. Our experience has been very positive from both results and the ongoing relationship. FirstCare is delighted with the results and this has generated several large contracts. The Telemarketing Company have not only met our expectations but exceeded them.

As a Sales operation, we have tried several different telemarketing agencies and can honestly say The Telemarketing Company stand out from them due to both the relationship and results."

HEADLINES