Generate event attendance through targeted, thorough event and conference outbound telephone marketing
Events, seminars and webinars are consistently rated by B2B marketers as one of the most effective ways of generating sales leads. However, relying on email alone to generate attendance can be a risky strategy particularly as the volume of marketing emails continues to rise.
Social media, email and direct mail invitations can be effective but often only to a point - speaking to your invitees directly is the surest way of generating and guaranteeing attendance. It’s also one of the few ways of discovering why invitees don’t plan to attend and of engaging with those who are strong prospects but just can’t make the date.
Our event marketing experience spans audiences from SME contacts right up to board level within enterprises. Whether you are looking to secure hundreds of attendees for a summit; user forum or conference or just an intimate few for advisory boards and focus groups, we can help. We can operate as part of an integrated marketing program or simply go straight in with a cold call.
In the run up to an event every day counts. With our event, conference and seminar marketing you will receive daily result and activity reports, call recordings to understand quality and a high degree of contact with your account manager to ensure our team performs as an extension of your in-house marketers.
- Customised Event/Seminar fulfilment programme
- Increased event ROI
- Post event follow-up & research services